Cybersecurity company Bitdefender has updated its VPN service with new features designed to boost privacy, identity protection, and security.
Bitdefender Premium VPN now includes new ad blocker and anti-tracker models as well as whitelisting features to provide users with secure and private web browsing on all their devices.
According to a recent study (PDF) by Bitdefender, most consumers are at high risk, as the majority (61%) do not use VPN services and anti-trackers, ad blockers ( 44%) or privacy software of any kind (64%). %) on the personal devices they use to access the web.
Bitdefender Consumer Solutions VP Ciprian Istrate explained in a press release why the company decided to bolster its VPN service with new privacy features:
“It has become increasingly difficult for consumers to maintain privacy and protect their data as they lead their digital lives online. We have integrated ad blocking and anti-tracking features into VPN Premium from Bitdefender to provide both strong protection and anonymity while users enjoy their favorite online activities without worrying about their online behaviors being tracked or personal data being legally or illegally collected and sold.”
Ad blocking and anti-tracking
Bitdefender Premium VPN securely encrypts all incoming and outgoing web traffic on Windows, Mac, Android and iOS devices using Bitdefender’s 4,000 VPN servers in 49 countries. Not only does this allow customers to access geo-blocked content, but it also protects their online identity from hackers, ISPs and other third parties.
With its latest VPN update, a native ad blocker module removes ads, banners, pop-ups, and even video ads from websites for an improved browsing experience. At the same time, blocking intrusive ads reduces the risk of adware and malware while helping users save bandwidth.
Bitdefender’s new anti-tracking feature also prevents advertisers, websites and other third parties from collecting the device type, location and other data about its users’ online activity to help prevent online profiling.
Finally, Bitdefender Premium VPN has added the ability to whitelist trusted websites so that users can easily make exceptions to ad blocking and ant tracking features by adding the URLs of specific trusted domains to a whitelist.
Bitdefender’s VPN service is available for Windows, macOS, Android and iOS devices and the company’s new ad blocking, anti-tracker and whitelisting capabilities are now generally available to all users.