Tablet sales are starting to plummet again

Tablet sales plummet as demand plummets after the pandemic, according to the latest figures from Canalys.

The analyst firm found tablet sales were down 2.8% year-over-year from 39,716 to 38,595 as the work tablet boom finally started to wane. fade.

Amazon managed to buck the trend, however, with tablet sales up 3.3% and the company’s market share rising from 8.7% to 9.2%.

Who controls the market?

Canalys attributed Amazon’s relatively strong performance to deep discounts on its Amazon Fire line of tablets.

Apple managed to take the lead in the global tablet market with 14.88 million units shipped and a market share of 38.6%, with overall shipments down 2% from the first quarter of 2021.

Samsung took second place according to the research, shipping 7.86 million units with a 20.4% market share, as its total shipments fell 1.7% from the same period in 2021.

According to the study, not all tablet vendors have been affected equally by market developments.

Huawei and Lenovo were particularly hard hit, with their sales dropping 21.7% and 20% respectively.

It’s not just the tablet market that has felt the scorch of the end of the initial pandemic hybrid work boom.

The broader laptop and PC market also fared poorly according to Canalys, with total shipments down 2.9% from 2021.

Nearly five million Chromebooks were shipped globally in the first quarter of 2022, with all major vendors seeing double-digit declines in shipments, which the analyst attributed to a drop in the number of Chromebook-related purchases. ‘education.

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HP was the worst performer in Chromebook shipments, with sales dropping 82% to just 775,000 units.

The tablet market also faces an uncertain future in terms of supply chain, according to Canalys, the war between Russia and Ukraine, as well as the remaining Covid-19 blockages in China, will cause lingering problems for the production of tablets.

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